International online design store needs elegant logo

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This customer received 32 logo designs from 16 designers. They chose this logo design from Jay as the winning design.
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We are going to set up an online global store to sell exclusive and trendy designed garments, homewares and artefacts. The name of the company is "Dezinery". we are looking for assistance with the branding starting with a logo. We would like just the letter 'D' as the logo.
Our criteria is that the logo should be simple, sophisticated. We are currently leaning towards shades of greys/silver. We envisage our website will be these shades with the occasional splash of a brighter colour. The logo should be easy to transpose to our stationery, labels etc (including linen clothes tags).
The logo should be strong and elegant. We are catering to a discerning female audience. We want a sharp, linear, minimalist look (nothing floral or pretty please!). I'm currently inspired by my notebook (google "cuaderno" for inspiration). See if you can do something with the "barred out" font. Think Danish/Scandinavian design!
Any questions, please ask!
Target Market(s)
Professional and discerning women looking for exclusive and affordable products
Industry/Entity Type
Catering
Logo Text
D
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- bright colours
waves and curls