• US$120

• 36 designs

• 11 designers

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Logo Design Brief

I need logo design for my podcast show. I am a speaker, trainer, and coach that teaches and empower people to be successful in their business through Mind, Body, and Soul empowerment and teachings. This is a podcast where I will bePodcast Summary

Primary & Long-term Goal for The Optimized you Podcast is A Weekly show in the Health & Wellness Industry that will be conducting interviews with Authors, Holistic Health Professionals, Coaches, Entrepreneurs, Wellness & Fitness Experts, Doctors, behavioral specialists & positive psychology experts who will be shedding light and knowledge on strategies to overcome fears, limiting beliefs, and self-sabotoging habits that hold people back from their highest & best self. The Podcast with Help people understand why they do what they do. Discussion topics on Health, Wellness, Performance, and Productivity that will bring clarity and inspiration to take action on any goal. Give people the tools, tactics, and insights on how to integrate The Mind and Body to perform better in their professional and personal life, create the habits that fuel productivity and results for better health, happiness, and success. Bring Wellness & Performance leaders together in the podcast community for powerful conversations that inspire connection, creation, and collaboration.

In addition to bringing insightful wisdom, inspiration, health & wellness knowledge. we will be using The Optimized You Podcast to build business collaborations, partnerships & relationships for Speaking Events, Toby Brand Wellness & Performance Academy’s, Marketing Partnerships, speaking engagements for myself as an author, Bring more Credibility and Awareness on Healthy, Mind, and Body and how it contributes to long-term sustainable success and happiness in business, relationships, and life.

Avatar/Target Audience: "The Optimized You” Podcast’s Avatar is named Blake(male) or Blair(Female) Blair is single woman age 38 & Blake is married 38 year old with two kids. Both are very ambitious and have successful careers and demanding work and personal lives, both are in constant pursuit of improvement, growth, expansion in health, mind, and body. Both Blake and Blair travel and are very socially active, they are constantly strive more success professionally, spiritually, financially, and physically. They enjoy the finer things in life being active in nature, fine dining, they go to personal, spiritual, and professional development seminars. One of their top priorities is investing in themselves to perform better, think better, feel better in their professional and personal lives. They want to expand and grow. They love using their time productively when traveling, driving, jogging, cooking, and working so they listen to 4-6 hours of podcast each week.

Perception/Tone/Guidelines: Relatable/Down to earth/ Accomplished/credible/ and successful guests for interviews/inspirational coversational tone with interviews/ one interview a week and one solo 15 minute mastery motivational podcast about mindset/wellness/performance with Toby Brand
Modern/humorous/unique/dynamic/muli-cultural/
Stay updated on Marketing and Branding strategies to make “The Optimized
Interviews questions will be different and unique each episode.
want to create a marketing & branding strategy to make it as visible as possible.
I am open to traveling to do one and one face to face podcast interviews.


Communication Strategy: Social Media Platforms/my personal website/ launch party /podcast website/newsletter/my logo/ post weekly podcast on FB/ iTunes/ cross market with other companies/create podcast fan page with featured guests/ Instagram email weekly show in newsletter.

Competitive Positioning: Use Branding & Marekting Strategies that will make “The Optimized You” as visible as possible. Possibley Create a “ Optimize You Academy” “The Optimize you Project” “The Optimized you Book” create a whole line of wellness & performance products ( open for suggestions) want to make the podcast unique that people are drawn to.

Single-Minded Message: Profoundly transformational, life changing, & elevating.

Industry/Entity Type

Business

Logo Text

"The Optimized You" with Toby Brand with the TAGLINE "rewiring your HEART-FRAME, MIND-FRAME, & SOUL-FRAME