PLUMBX GROUP PTY LTD - BRAND & LOGO DESIGN

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I am a small start up company manufacturering and the supply of high quality plumbing fittings, pipe and equipment direct to the plumbing trade. I have recently registered the business name PlumbX which i will be using as a trademark for the business name and also for the branding of much of our products. I need a company brand design including logo and work PlumbX and is strong and remembered by the plumbing "tradie"
Updates
Project Deadline Extended
Reason: Still working through design options
Added Monday, November 6, 2017
Target Market(s)
Plumbers in Australia
Industry/Entity Type
Plumbing
Logo Text
PlumbX or PLUMBX
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Other font styles liked:
- Impact?? designer to choose
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- a strong brand as "PlumbX. it needs to resonate as both a high quality product brand as well as the company brand as we will be manufactures selling direct to the trade.
- A strong but simple logo symbol that is synonymous with the brand.
Nice to have
- We are a small start up comapny wishing to start our with a very strong company and product brand.
- The comany legal entity name is PlumbX Group Pty Ltd but will be trading as PlumbX once the the trademark has been approved. This PlumbX brand needs to be such that the plumbing trade know use as a manufacturere of a product branded the same as well as other future brands that we could have for certain products such as CopperX, SealX or Xpress or Xtreme. A stand out logo that can easily be moulded, engraved or printed onto the product during manufacture that is recognisable by the trade as being PlumbX product is required.
- This brand will need to be such that it can be used in all company marketing collateral, website and building signage.
- Markets
- A portion of the 17,000 Australian plumbing contractors operating in the domestic and commercial building services space.
- • Hot Water
- • Cold Water
- • Waste
- • Tapware
- • Pumps (Building Services)
- • Fire
- Products
- Focus only on everyday plumbing products for the domestic and commercial building services markets. Focus on smaller boxed products that can be handled and shipped easily Australia wide. (I.e. not lengths of pipe, hot water services etc.)
- Pumps: Boxed product such as under bench pump units (solo lift etc.), drainage pumps, sewer grinder & cutter pumps, effluent pumps, household pressure systems.
- Fittings: Brass fittings 15-80mm
- Copper fittings 15mm-80mm
- UPVC fittings 20mm- 100mm
- Poly Compression Fittings 20mm- 80mm
- Uniseals, Aussie connectors
- Valves: Brass valves, gas & water, backflow valves, plastic valve boxes
- Pipe: Domestic press-fit pipe coils (PEX) system & fittings i.e. PEX
- Stainless steel flex braided hoses
- Hot Water: Hot water circulator pumps, thermostatic mixing valves, Instant hot water service
- Tools: Holes saws, masonry & steel drills,
- Consumables: Teflon tape, thread sealant, glue & primer, flashcrete, ferropre’, silicones, duct tape, lagging, expanding foam, butane gas, nylon saddles,
- Fixings: Nylon anchors, dynabolts, spaghetti, screws,
- Fire: Hose reels, Victaulic pipe system, sprinkler heads
- Competition Brands
- Reece Limited– https://www.reece.com.au Market Leaders with over 450 stores Australia wide. Very strong brand.
- Tradelink – https://www.tradelink.com.au part of Fletcher Building Group (NZ). 100 stores Australia wide.
- Samios – https://samios.net.au Started out of QLD and have almost an equal second with Tradelink now, 30 Stores Australia wide.
Should not have
- the colour green.