Logo Design Project - Getsy
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This customer received 86 logo designs from 26 designers. They chose this logo design from willow1905 as the winning design.
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Logo Design Brief
We need a logo designed for our business. We are an i-phone app and web based, buyer driven, local marketplace. We need a design which is edgy, fun & social but also trustworthy and reliable.
Our customers log on to our site to request goods or services from people in their area (such as help around the home, dogwalking, delivery services etc.)
Our target market is 19-39 year old tech savvy early adopters (both male and female).
In our draft i-phone application slides we used a blue and green background with mandarin orange buttons which worked well but we would like to see a range of different color suggestions.
To give you some further guidance I will let you know about the background screens we are sampling for our iphone app/website. We have sampled two different background ideas:
1) sydneyskyline.jpg (attached) we like the funkyness of this but want to change the colors to a brighter more welcoming color scheme.
2) CUTgetsy4.jpg (attached)We like the bright welcoming colors in this design but we would like to incorporate more of a social aspect to the background image.
Hopefully this info on the backgrounds we are considering helps you with the logo.
Updates
Please also have a look at this...
Added Thursday, February 09, 2012
I'm sorry, but I will accept responsibility for this as I probably wasn't clear enough, I do that sometimes. The colours don't have to be the ones shown in the article that I posted a link to.
Added Thursday, February 09, 2012
Project Deadline Extended
Reason: We'd like to get a few more design options
Added Friday, February 10, 2012
Please have a look at the sydneyskyline jpeg that we have uploaded, as that will be the background
Added Friday, February 10, 2012
Target Market(s)
19-39 year old tech savvy early adopters. They are people that are looking to make a little bit of money or very busy and don't have the time to do those little chores.
It will also need to be attractive to businesses as they will be offering the services.
Industry/Entity Type
Business
Logo Text
Getsy (show with and without the slogan "the buyers marketplace")
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- No doubt you have seen this before, but have a look at this for colour meanings, http://www.digitalskratch.com/color-psychology.php
People will be transacting on our app's and website, so the colours and designs need to project trust and integrity.
Nice to have
- We like, not love, the colours and Cubano font they speak about in the below article, but don't feel tied to it as we want to see a variety of designs: http://www.colourlovers.com/business/blog/2012/02/06/colourlovers-interview-with-matthew-smith-of-zaarly
Also have a look at the the latest business colours mentioned on the right of this page and the colour palettes below.
Additionally, we would like to see the logo on the background colour that would match the colours of the logo you have designed.
I have attached a few designs which we like, mainly because they are creative, funky and different.
Should not have
- Please keep in mind that we won't have a black background on our website.