Logo for up and coming non-profit clothing brand - onetee

Want to win a job like this?
This customer received 242 logo designs from 92 designers. They chose this logo design from christianpoetoe as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
We need a logo for our new clothing brand. This brand is 100% non profit, providing high quality simple clothing (t,shirts, jumpers, shirts etc) for men and women. Our clothes are all made ethically and sustainability is a major focus. All our profits are also put back into causes that are chosen by our customers. Our focus is on looking good and doing good.
Target Market(s)
looking for something that attracts Gen Y and Millennials (male and female), but doesn't alienate older demographics
Industry/Entity Type
Fashion
Logo Text
onetee
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo must have the text 'onetee' (can be all in capitals or all in lower case), but must also have a symbol that can be used on a t-shirt. I have attached our current logo. We want to keep similar to this, with the focus on the 't' We want this 't' to have it's own identity and be unique. This could be in a unique font, or hand written, or bold or anything, we are very open to ideas. We want this to be very minimal.
Nice to have
- Looking for a clean modern logo and minimal logo. Think clean, tidy, modern, minimal, unique.
Should not have
- Should not be cartoon like, or tech focused.