• US$150

• 21 designs

• 9 designers

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Book Cover Design Brief

We need a book cover design for print. The book is about business to business marketing, based on education. The main concept is that the challenge for industrial marketing, basically is to educate and then attract customers. The book is in spanish: "Edumarketing - una guía para atraer y conquistar clientes B2B". Which means, "Edumarketing - a guide to attract and conquer B2B customers". The size of the cover is 21 x 14,8 cms. Spine of 2 cms. aprox. The final design should communicate industrial companies and education. We are opened to any color. I'll provide all the text for the cover. It also has 2 book flaps with the photo and brief curriculum of the author and a guest contributor.

Target Market(s)

General managers, CEO, marketing managers, sales managers.

Industry/Entity Type

Marketing

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 2 book flaps. A taste of mixing industry and education or learning for marketing purpose.

Nice to have

• A look and feel of machinery and engineering. If possible, a rerefence to eCommerce because we also talk about eCommerce for B2B. This are not the elements it "must" have the design, I mean if it's possible to blend something, then great. If not, I'm totally opened to the designer's suggestions.

Should not have

• Facebook or twitter references, because they are strongly related to consumer goods marketing, and this books is all about industrial marketing.

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Files

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