• US$250

• 30 designs

• 6 designers

---

Graphic Design Brief

We would like you to develop a line of packaging for natural essential oil products from a company named “Moc Hoa Tram.”

List of items to be designed:
- 01 Company logo
- Air freshener (spray) product: 01 Package design + 01 label design
- 02 essential oil (glass containers) variants: 02 Label designs + 01 “how to use” attached instruction tag

Description:
A. Company logo:
- Company name: Moc Hoa Tram (“Tram” is the Vietnamese name for melaleuca);
- symbolizing "pure, natural, untouched, Moc Hoa Tram, essential,";
- should consist of text and graphic;
- should suggest a stylized drop of oil;

B. Air freshener (spray) product (Packaging and label design)
a. Product description
- Oil extracted from the unique Vietnamese cajeput trees
- Strength: pleasant aroma, air cleansing, virus and bacteria cleaning and prevention, insect expelling
- Used for: air refreshing, relaxing, spa-effect, air cleaning, air-born virus prevention (flu virus), insect expelling
- Application: air spray
b. Package to design: 170ml glass spray bottle
c. Label text for design: brand name: Melaris + variant name “Lemongrass” + Air Freshener + Melaleuca Essential Oil

C. 02 essential oil (glass containers) variants (Label and Instrution Tag designs)
a. Production description:
i. 02 product variant under the brand name Melabene
1 - Vietnamese Cajeput Oil: Special breed of cajeput only found in Vietnam, known for amazingly pleasant fragrance giving senses of relaxation, refreshment, peace while at the same time, driving off potential disease carrying elements in the air
2 - Australian tea trea oil: Australian breed of malaleuca known for effective healing of skin from various types of infection, skin protection and highly effective oral hygiene

ii. Product values:
1. 100% pure oil, 100% organic, 100% environment and human friendly, NO chemical
2. aiming to promote human’s well being, health, nature sustainability, improve living environment
3. both products are about nurturing, uplifting, healing and recovering
4. both place their values on authenticity, originality, nature, exotic natural ingredients, green and organic life style
5. both have zero chemical and artificial substance hence 100% safe for long time and frequent usage

iii. SKU: 10ml glass container
iv. Application: for both topical and oral use
b. Label text for design:
i. brand name: Melabene + variant name: Cajeput Oil / Tea Tree Oil

D. Creative elements are suggested to be communicating organicity, understated premiumness, nature, lightness, nurturing

PLEASE SEE ATTACHED FILES FOR BETTER BRIEF DETAILS AND LAYOUTS.

Industry/Entity Type

Graphic Design

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Files

Download all files - 0.0 MB