• US$110

• 30 designs

• 6 designers

---

Graphic Design Brief

Overview:
Design a holiday themed illustration for a 4-piece dinnerware set that will include a dinner plate, salad plate, bowl, and mug. Each of the four place settings will use a variation of the same pattern but be treated slightly differently:
dinner plate: the design will be on the outer rim of the plate (center of the plate will be white)
salad plate: the design will be on the outer rim of the plate (center of the plate will be white)
bowl: the design will be on the rim of the outside of the bowl, the inside of the bowl will only be white
mug: the design will cover the entire outside surface of the mug and the inside will be white

This dinnerware set is elegant and understated and does not overtly say "Christmas" but rather "cozy" and "winter." It's for the hostess who entertains frequently during the winter season as well as for the family who wants a bit of a winter touch at their everyday table.

The design should be elegant and simple, and feature a gray "sweater" pattern with a dark red as an accent color. The designer should present the design mocked up on the dinner plate, salad plate, bowl, and mug.

Style and color:
Illustration style is classic.
Color palette is only gray/red/white.

The picture of the dinnerware set with wildflowers is to show the shape of the dinnerware set. When mocking up designs, use this set as a reference point.

Target Market(s)

Women 25-65

Industry/Entity Type

Houseware

---

Colors

Designer to choose colors to be used in the design.

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Should not have

• Should not feature any other colors other than gray/red/white

---

Files

Download all files - 0.5 MB