Fremantle Property Services new look logo

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Contest winning design

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This customer received 195 logo designs from 70 designers. They chose this logo design from .tau. as the winning design.

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Logo Design Brief

We are a commercial real estate company who have been in business for approximately 15 years. i acquired the company 5 years ago and i don't like our logo. i believe it is outdated and needs modernising. Our company brand name is well known in our area of influence where we have a lot of for sale and for lease signs as well as online ads on real estate websites such as www.realcommercial.com.au I am not wanting to radically change the colour scheme but feel the logo could be freshened up. we mainly use a black background for our sales and marketing but i have no attachment to the current logo design. Please check out our website for more information about us www.fpswa.com.au you may also like to look at my other real estate company's logo and website at www.empireproperty.com.au

Target Market(s)

Commercial real estate property management, sales, leasing

Industry/Entity Type

Real Estate Agent

Logo Text

Fremantle Property Services


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Font styles to use
Serif
Sans Serif

Colors

Colors selected by the customer to be used in the logo design:

000000
eeeeee

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • must be able to be noticed in online advertising such as www.realcommercial.com.au
Nice to have
  • maybe to stick with a black back ground, white writing and just a very small hint off the green that we currently have but I am not entirely against complete change
Should not have
  • I would prefer the word Fremantle not to be the hero in the design. Fremantle is a suburb in Western Australia and although it is where we are based, we also service many other areas now that we have expanded. We are concerned that using that in our name may limit us from being called in to win business in surrounding areas. Perhaps more emphasis on the initials FPS whilst still displaying the whole name also with the word Property being the hero?

Files
Download all files - 1.2 MB
Payments
1st place
A$260
Participation payments x 4
A$10
Total
A$300

Project Deadline
10 Feb 2018 18:22:41 UTC
Language

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