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This customer received 29 logo designs from 16 designers. They chose this logo design from eric attard as the winning design.
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Logo Design Brief
We are I need of a logo for a startup engineering and technology development firm. Our hallmark is unique, innovative, inventive, yet straight-forward design solutions to any technical challenge. We are seeking an equally unique and standout logo design that reflects our technical style. We would like to see sleek, modern boldness in the final design, perhaps through the use of daring color, yet be able to translate to black and white for technical documentation and product etching. Color palette is open otherwise. We are open to a symbol that would be used for product branding, though if the "O" in Outcast is unique enough that might suffice.
Early internal logo concept file attached. Native/tribal font borrowed for conceptual work only (we do not own the rights).
Target Market(s)
Target market is engineering and technology firms looking to outsource portions of design work or seeking design solutions.
Logo Text
Outcast Technologies
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Symbol for branding, though "O" in Outcast might suffice based on uniqueness
Should not have
- References to any specific type of engineering or technology such as gears, structures, computers, etc.