Boutique Video Strategy & Production Company Logo
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This customer received 182 logo designs from 74 designers. They chose this logo design from JessicaLopes as the winning design.
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Logo Design Brief
Our logo is now 4 years old. Our company has continued to grow and become more polished. We are a video strategy and production agency, but really we are a creative services firm that does video. Our agency is fun, personal, empathetic, human, authentic, and professional. Our current logo feels too serious. Our lion mark feels too intense and too detailed - a more simple mark would be preferred. We selected a lion to represent creative courage. We want to stick with something based on the lion, but more abstract. It shouldn't feel too playful/childish. I often only use "Animus" as opposed to "ANIMUS STUDIOS". I'm looking for a more simple logo mark paired with our existing font (attached) (or a similar font).
Target Market(s)
Large to midsized marketers/brands
Industry/Entity Type
Boutique
Logo Text
"Animus" OR "Animus Studios"
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Other font styles liked:
- LHF Sedona (Provided)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Use of our font LHF Sedona bold (provided) OR similar font
- Use of lion icon mark
- Logo will mainly be white or grey. Here are our # colors:
- Animus Green #94DC61
- Animus Grey #4F5A70
- Animus Blue #5EC3C3
- Animus White #F6F6F6
Should not have
- Nothing that is too 'on the nose' with filmmaking/video