Festival Logo Design

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This customer received 66 logo designs from 20 designers. They chose this logo design from Butch as the winning design.
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Job Type :
Logo Design
Task Outline:
Create a Logo Design
Task Description"
BRAND & BUSINESS
"The One"
New Concept for the Dance Music Festival on a Cruise Liner
Young People aged 18-30
The Main aspects of the brand will be heavily marketed to a Huge market of Young people , Logo's will be featured on all Advertising going out to min 1.5 million.
The drive behind the brand will be appealing to young people on a trip of a life time , Unique experience seeing the best Artists playing on a Cruise Liner ( Dj like Marco Corola , Cocoon, Enter Richie Hawtin" on a Festival style Line Up and its something that is good value for young people to attend.
INDUSTRY & COMPETITORS:
Our main competitor is HolyShip ,Groove Cruise Cruise , Club 18-30's , Twenty's
We aim to compete with festival market and Youth Travel , and other independent cruises.
VALUES:
The design should communicate a feeling of a Major event and Magic
GOALS:
The design should be modern, striking, on trend , cool, Artists and clearly associated with our ‘The One ’ brand.
COLOURS:
We do not have a preference toward any colour so feel free to be creative.
DIRECTIONAL DESIGNS:
We looked at the festival Market and some of the market leaders feel free to look around at them examples would be " We are festival " "Hideout festival" " tomorrowland" " 18-30's" "Twenty's"
Logo Text: "THE ONE"
Industry/Entity Type
Business
Logo Text
The One