International replacement parts business looking for new Logo!
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This customer received 116 logo designs from 34 designers. They chose this logo design from DesignDUO as the winning design.
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Logo Design Brief
We need a logo design for an Ecommerce replacement parts business for the commercial truck and industrial industry. We are a division of a name brand truck dealership, although we want to keep the brand separate and under its own identity. The company is dedicated to providing the right part, at the right price, with on time delivery.
Typically, customers buy these replacement parts by going into their dealership or calling their dealer parts rep. We are the first company to build a digital Ecommerce platform where customers can find the part they need, for any brand. Our customers are both individual truck owners, but also businesses by all sizes and industries. Logistics companies, oil companies, mining companies, forestry companies, the military, and others buy parts from us.
We are looking for a logo that incorporates our Ecommerce business with its heavy industrial roots. We need it to be professional and trusted by both individuals and companies. We have included our old logo. We would like to see some examples of a newer and more modern front of a truck incorporated into the logo, that’s more stylish and digital.
Please look at the example sketch of something that looks modern, and the front of a non-moving truck, but is more of a symbol of a truck.
Target Market(s)
Individual truck owners, Small and Medium businesses, large corporates - target industries include logistics, trucking, oil and gas, mining, forestry, manufacturing
Industry/Entity Type
Truck Part
Logo Text
Big Rig World
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Steel and industrial symbol
Nice to have
- A mix between industrial, professional, and technology feel
Should not have
- Bright colors, cartoon looking images