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Socially Conscious Conference Needs a Logo!
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This customer received 65 graphic designs from 17 designers. They chose this graphic design from Phuong Anh as the winning design.
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US$650
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65 designs
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17 designers
Graphic Design Brief
The Tuck School of Business at Dartmouth is looking for a catchy logo for it's annual Business and Society Conference. The theme this year is "Business as a Lever for Social Change" and we are having panels speak about the following issues:
- social impact bonds
- social entrepreneurship
- international development
- climate change
- more coming....
The logo will be prominently displayed on our website, conference marketing materials (water bottles, posters, tote bags), and conference materials (pamphlets, schedules).
To give you some reference, I attached last year's logo (file name BSC 2013) and the website from last year can be found here: http://www.tuckbsc.org/. We did some internal brainstorming and came up with the attached as general ideas but we clearly have no design skills. Please please please do NOT feel like you need to use the attached ideas. I hesitate to even post them, but I was concerned that the theme may be hard to bring to life.
General Information about Tuck as a school in case it's helpful - We are a strong, family-like community known for our love of outdoor activities (hiking, skiing, canoeing), winter sports (hockey!), and Patagonia brand clothing. Tuck is a small school where we all know one another and love living in rural New Hampshire.
Please let me know if you have any questions! Thank you for your help!! I'm very excited to see what you all come up with : )
- Caitlin
Updates
Project Deadline Extended
Added Thursday, December 12, 2013
Project Deadline Extended
Added Saturday, December 21, 2013
Project Deadline Extended
Added Thursday, December 26, 2013
Project Deadline Extended
Added Monday, January 06, 2014
Target Market(s)
Graduate students in their late 20s/early 30s.
Industry/Entity Type
Graphic Design
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- It would be nice to have the words "Business as a Lever for Social Change" in the logo/design.
Should not have
- a rainbow theme--we have a strong Tuck Pride group within the school that does its own event, and we don't want to be confused.
