• US$120

• 55 designs

• 19 designers

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Logo Design Brief

STL Giving is a quarterly meeting and giving club in St. Louis. Each quarter members automatically donate money to the project fund. Each member can nominate at St. Louis metro area non-profit from the nomination list. The non-profit with the most votes received an allocation from the Project Fund.

STL is commonly used to short Saint Louis, Missouri. The domain will be stlgiving.org

The designer can use whichever version will be most aesthetically appealing:

STL, Saint Louis, or St. Louis - Giving

Target Market(s)

People with philanthropic tendencies, middle to upper class, cause donors

Industry/Entity Type

Non Profit

Logo Text

STL Giving

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The logo must appear professionally branded. It can be reproduced in various channels such as stationary, apparel, and must stand out in the sea of non-profit charities

Nice to have

• While not required, the St. Louis Arch is the best known landmark in St. Louis Missouri. The arch gets used quite a bit in logo production and the actual arch is used to replace the letter "A" or the letter "N" depending on the style of font.
• It should convey a high-end brand yet warm. Stylish, yet approachable

Should not have

• It should not look basic or simple.