Brochure Design Project

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Brochure Design Brief

Job Type:

1 unified, standard format for 4 marketing templates: doorhanger, factsheet, case study, tri-fold for an energy-services company (helping people and utilities save money)

Task Outline:

Generic templates for 4 marketing pieces that can be used-in other words: latin text fill, lots of pictures that can be replaced or modified, very professional and warm look, deliverable can be modified upon purchase for different programs since we participate in constantly changing programs (universal template is what we’re looking for). The 4 pieces should have a standard look and feel (i.e., same design, different size layout)

Task Description:

The templates will be used to inform/attract clients to our energy efficiency and renewable energy programs. These programs include home improvement measures that cut energy costs and can be funded by government rebate programs. Clients range from residential homeowners, small business owners, and mobile home owners (we will modify pictures, insert text upon delivery for each segment). The template will need to be professional and have the ability to be edited by our staff because we constantly have new programs forming.

Target Market(s)

Utilities, residential, mobile home, small commercial

Industry/Entity Type

Home Improvement


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • 1. Locations for the following logos:

    EnergyStar Partner
    EGIA
    BBB A+
    Utility Logo
    Synergy Companies
    (See example here: http://www.synergycompanies.org/index.php?option=com_content&view=article&id=148:southern-california-gas-company-manufactured-mobile-homes&catid=44&Itemid=108)

    2. Location for a utility disclaimer box (see box at the bottom of the page in the link above)

    3. Location for name of program at the top of the page
Nice to have
  • Lots of room for pictures (e.g., see second page of this link:http://www.synergycompanies.org/index.php?option=com_content&view=article&id=148:southern-california-gas-company-manufactured-mobile-homes&catid=44&Itemid=108 )

    see also 2nd page: http://www.synergycompanies.org/index.php?option=com_content&view=article&id=149:pacific-gas-and-electric-manufactured-mobile-home-program&catid=44&Itemid=108

    Front / back on 4 templates, color

Files
Download all files - 1.0 MB
JPG
Payments
1st place
US$500
2nd place
US$150
Participation payments x 4
US$20
Total
US$730

Project Deadline
11 Mar 2012 00:13:39 UTC
Language

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