• US$120

• 31 designs

• 5 designers

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Packaging Design Brief

The product I am trying to launch is a pain relief patch (think salonpas). I am targeting all age groups but want to keep it an upscale and clean look.

The brand is called Ensō

The main challenge with my request is to keep the front simple, clean, concise while relaying the perception of a high quality product.

Another big challenge is to try relay all the information on the back (see "Must haves for what must be included), in a clean, concise way

Target Market(s)

all ages; but 18 - 100 age range

Industry/Entity Type

Health And Wellness

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Front: All placements at the discretion of designer
• 1. The circle - must be prominent and have nothing in it
• 2. "zen" in japanese (image attached) somewhere (one of the bottom corners - but open to additional ideas - discretion of the designer)
• 3. company name (Ensō) on package
• 4. "5 Pain Relief Patches"
• 5. Helps with Muscle Pain, Arthritis, Back Pain, Strains, Rheumatism
• Back: (Could be in bullets, or in a row - at the discretion of designer)
• 1. Uses: Helps with Muscle Pain, Arthritis, Back Pain, Strains, Rheumatism
• 2. Directions: Clean and dry affected area. Remove from backing film and apply to affected area no more than 3 - 4 times daily. Do not apply for more than 8 hours.
• 3. Warnings: Not for children under 12 years of age. Do apply on open wounds. If swallowed, get medical assistance immediately
• 4. Stop use and ask a doctor if: Conditions worsen, symptoms persist for more than 7 days, rash, itching, or excessive skin irritation occurs.
• 5. Keep out of reach of children
• 6. Active Ingredients: Camphor 1.2%, Menthol 5.7%, Methyl Salicylate 10%, Capsaicin 2.5%

Nice to have

• everything to be clean and concise
• Incorporating "円相" (means Enso in japanese) somewhere on the package design

Should not have

• too much clutter
• zen in japanese should not be in the circle

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Files

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