• US$150

• 221 designs

• 91 designers

---

Logo Design Brief

We need a logo design for a new US consulting firm named Anthropos Consulting. The firm focuses on human capital and HR consulting, hence the use of the word Anthropos, which is greek for "human". The logo should be more on the formal, professional side, but perhaps with some creative indication that the business focuses on people/human capital. Should not be a "greek font" or does not need to use greek imagery. We're open-minded about the final look and excited to see your ideas!

Key words/ideas for Anthropos Consulting: sustainability, solutions, human resources, human capital, competitive advantage, organizational change and transformation, strategy, business. talent, organizational culture

Color palette - blues, grays, blacks
Avoid- red, yellow, pastels

Target Market(s)

Professional Services, Government

Industry/Entity Type

Management Consulting

Contact Information for Business Card

Formal look- assume rounded edges for design (Moo style)

Logo Text

Anthropos Consulting

---

Logo styles of interest

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• full name of company
• visually striking look

Nice to have

• conceptual imagry that could be interesting to integrate into the logo (not exhaustive, so please use as reference point only)
• - human/people
• chain links
• - cohesive unit (phalanx)
• - dna
• - journey/map
• - cycles
• - keys
• -
• prefer a logo than can also have a negative color scheme (for white backgrounds or color backgrounds)

Should not have

• anything too colorful or playful
• anything that makes it look like a greek organization