One of the FASTEST growing companies in The Netherlands.
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This customer received 138 logo designs from 55 designers. They chose this logo design from Shanku Das as the winning design.
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Logo Design Brief
Dear Designer!
Do you want to design a logo for one of the fastest growing companies in The Netherlands? We need your help! We hope you will enjoy this opportunity and we are looking forward to seeing your design.
Introduction:
The company Maas &Kleiberg was born 9 years ago. The business was named after his owners Willem Maas & Bastiaan Kleiberg, who started the company already during their business studies. We are continuously growing and expanding our business, which is why we are improving our approach. Thereby, we want to change our logo in order to illustrate the developments in our business. Maas & Kleiberg will become: MK - The subsidy community.
We are working together with entrepreneurs in order to work towards a greener and more sustainable future. Projects of our clients focus on improving society and its living standards. Our organization is internationalizing: we are welcome to great ideas from all over the world and we are entering subsidy markets beyond the Dutch borders.
Mission:
Work towards a better future by boosting your project with subsidies.
Vision:
The world is full of great ideas, let’s realise them together.
Strategy:
Maas & Kleiberg is the subsidy community where you’re introduced to the best specialist for your project. All within one platform!
Target group:
Our target group consists of innovative start-ups and companies, of which most focus on technology and sustainability.
Wishes/Look&Feel:
We want our logo to look young and fresh. Warm and not static/office-like.
We love the logo of Airbnb because it has a story behind it which represents what the platform stands for - it is built up from a heart + a location tag + A + happy character.
We like the brand style of Salesforce/Dreamforce as well.
We want the logo to reflect that the following subjects are important to us:
- Innovation
- Subsidy
- Community
- Internationalization
We prefer to avoid any cliche icons such as globes.
We would like to see the following colors:
#28348A - Dark Blue/Purple
#0094DA - Blue
To already give you an impression of our current logo, other designs and how they are used:
Look at www.mksubsidieadvies.nl
We would like to receive the logo as an Adobe Illustrator File of course if this is possible with this website.
I already made a small sketch and added the original logo as well.
Hopefully we informed you sufficiently. If you have any questions, please contact me: c.stark@mksubsidieadvies.nl
Target Market(s)
Target group:
Our target group consists of innovative start-ups and companies, of which most focus on technology and sustainability.
Industry/Entity Type
Consultant
Logo Text
MK The subsidy community
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- IMPORTANT!:
- The logo tekst is MK - The subsidy community.
- Not just MK or just The subsidy community.
- We would like to see the following colors:
- #28348A - Dark Blue/Purple
- #0094DA - Blue
Nice to have
- We want our logo to look young and fresh. Warm and not static/office-like.
- We love the logo of Airbnb because it has a story behind it which represents what the platform stands for - it is built up from a heart + a location tag + A + happy character.
Should not have
- Globes