• US$250

• 109 designs

• 52 designers

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Logo Design Brief

I need to find a way to update my look and feel of my brand as the message and core has changed over the past 3 years of what it means. In the fewest words possible. A brand that is a luxury fitness entrepreneur lifestyle that is not for the average buyer. We are doers. We are minimal yet highly effective. We don't take prisoners. We do not sacrifice quality over quantity. And most importantly, we finish strong.

It used to be Finish Strong Athletics but I realized over time that's not who we primarily. Do we workout? Yes. Athlete? You're welcomed if you're trying to make something of it.

If entrepreneurship was a sport, that would be us. Totally.

We put in the long hours, coffee powered nights, macro and micro meetings. All the things no one sees but spend 70-80% on. This is where the magic happens.

If I'm painting the story, we're always on the move and we need something to match the hustle. Looking great should be rewarded for the efforts put in.

I'd hope that this would come across in whoever has a plan to rekindle the fire by sparking a really cool idea.

Target Market(s)

Entrepreneurs, Fitness Oriented, Affluent , Mostly males between 16-35yr old
Aimed for millennials and gen z

Industry/Entity Type

Fitness

Logo Text

Finish Strong Apparel

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Original feel or possible similar connection to other notable luxury brands.
• The more minimal and aesthetic you can go the better.

Nice to have

• I personally love Japanese inspired themes however it doesn't need to apart of this.

Should not have

• Anything that brings to mind negativity or demotivational thoughts.

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Files