ShoreHappy Knits - logo for new knitted goods business

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This customer received 165 logo designs from 67 designers. They chose this logo design from dreAmnight as the winning design.
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We would like a logo for a new, home-based knitted goods business. We will be selling high-end, hand crafted scarves, shawls and hats (to start). We do not want the typical knitting type logo (no sheep, yarn balls, knitting needles, etc.) We want this to be a fresh, "classy/upscale" approach.
We are open to multiple styles of logo.
Target Market(s)
Upscale and fashion forward shoppers
Industry/Entity Type
Fashion
Logo Text
ShoreHappy Knits (please keep ShoreHappy together)
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- would like the color version to have non-traditional "shore" colors
- logo that looks good in both color or black and white
Nice to have
- fresh, unique approach to the name
- prefer brighter colors, open to colorful designs
Should not have
- sheep, yarn balls, knitting needles, seashells, ocean creatures
- NO brown or tan colors