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Facebook Wine App and CoverPhoto
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This customer received 40 Facebook designs from 9 designers. They chose this Facebook design from JCR as the winning design.
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US$260
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40 designs
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9 designers
Facebook Design Brief
We need two pieces, all the references and requirements are in the attached file.
1) Cover Photo: illustration that shows people being connected by wine (like the one in the attachment), will be used on facebook and twitter
2) App design: facebook app that once the user clicks a button the algorithm associates a wine to its personality (just the design of the screens, the app code is ready waiting for it)
BRIEFING FILE: http://goo.gl/hdS9D0
LOGO: http://goo.gl/flAItk
Please let me know of any doubts.
Updates
I received a very pertinent question that it's worth sharing. We always prefer illustrations, but as real people will participate of the website, the people can be represented by pictures if you will (being an exception to the illustrations). Maybe its even better.
Added Friday, January 03, 2014
Target Market(s)
Wine consumers in entry level of the category. So its usually a men/woman in its 30-35, with higher level of education and income. Sophistication is a requirement for them, and the illustration must NOT be childlike.
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- - logo (submitted)
- the site key visual will be on purple tone (like the example of facebook cover at slide 2 attached)
- illustration, we'd rather avoid images