• NZ$150

• 111 designs

• 31 designers

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Logo Design Brief

We are setting up tourism venture in a village on Tanna island, Vanuatu. It is an indigenous, locally owned tourism business that offers tourists vibrant cultural tours exploring customs and traditional dance, a tour to the biggest banyan tree in the world, as well as the opportunity for a cultural immersion home stay in an eco-earthship.

Tanna is a small tropical island in the Pacific and the tours are in the remote mountain region on the island.The name of the business is "Tokatan Tours" - "Toka" is the name of famous island dance; "Tan" means earth.
We’re looking for a logo that invokes the colours and culture of Tanna island, suggests eco- tourism, & potentially depicts the giant banyan tree that is famous in the village...

Please see files attached for reference images of culture/custom face paint/ the tree and accommodation etc for inspiration.

A logo that gives the tourist an impression of warmth, friendliness, welcome, fun, culture and connection with the people and the island they are visiting.I 'm imaging possibly the text being in the vibrant colours found in traditional face paint or the text being a solid colour with a strong shape/image that utilises those colours accompanying the text; ...

Target Market(s)

Eco and adventure tourists who are interested in connecting with indigenous cultures

Logo Text

Tokatan Tours

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Bright colours, fun, vibrant
• Bold font
• non corporate design

Nice to have

• An pictorial or abstract image in the logo that demonstrates cultural or tour elements
• This might be include or be inspired by:
• - the shapes and colours found in the traditional face painting
• - the coloured feather sticks found as traditional head dress
• - the shape or silhouette of the banyan tree
• - an indigenous face with custom paint and head dress

Should not have

• please do not submit designs with
• - airplanes
• - coconut trees
• - TT graphic
• as none of these are relevant to the brief
• :-) thanks

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Files

Download all files - 3.8 MB