Logo Redesign
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This customer received 94 logo designs from 44 designers. They chose this logo design from Durjoy Khan as the winning design.
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Logo Design Brief
I have a logo that isn't quite what I want. I need a redesign that makes the graphic more abstract while still retaining the same concept: movement arrows around the globe/earth.
The existing concept(s) are attached.
Also attached are examples of what I mean by more abstract (abstract globe ideas.jpg).
Target Market(s)
Freight Transportation Operators. Companies that ship commercial goods short or long distances by air cargo, truck, etc.
Industry/Entity Type
Business Software
Logo Text
"Stratelogics" with a tag line below: "Software That Delivers"
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I need a redesign of an existing concept that:
- 1) Doesn't use fine lines,
- 2) Doesn't use shading,
- 3) More abstract representation of the globe (see attached for the general idea of what I mean - don't reproduce exactly).
- It is important that the logo include some sort of indication of movement around the globe with 1 or more arrows (or something similar to arrows). The idea I want to give to viewers is that we are about transporting around the globe (we make software that helps companies do shipments).
- Need a JPG, PNG and vector files.
- Need the RGB # used.
- Need the font used.
- I'd like the predominant colour to be #1B2956.
- Logo should be 2 colours or maybe 3, max. I'm open to what the other colour should be (although not crazy about white).