Emerging biotech company needs a logo design.
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This customer received 157 logo designs from 72 designers. They chose this logo design from nusdofficial as the winning design.
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Logo Design Brief
We need a logo design for a new company based in Uppsala, Sweden. The company is called Moleculink, a combination of Molecule + Link. The company develops kits for detecting DNA and proteins many kinds of patient samples - from blood draw to tissue biopsies. We would like to see designs that offer a professional yet modern look for the scientific and pharmaceutical companies. Something unique - so prefer to not to have blues and greens so common in the industry. The final design should communicate trust, quality and world-class performance. The attached picture is an example of the data we see under the microscope for your reference.
Target Market(s)
Antibody providers, researchers and pharmaceutical companies
Industry/Entity Type
Biotechnology
Logo Text
Moleculink is the name of the business, logo to be used for both digital and paper advertising.
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo that reads well in color as well as black and white (for contracts).
- One to three colors in palette,
Nice to have
- Something that combines molecules and link (meaning to join, not the Zelda thing).
Should not have
- Proprietary typeface
- no gradients.
- Not blues and greens.