• €80

• 53 designs

• 22 designers

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Logo Design Brief

TASK
1. Create an impactful logo for 4 different business concepts that will be developed within a time. Described below A,B,C,D.
2. Logo Applicable for any forms of communication., FB, instagram, website, paper, identity products, signage, outdoor and indoor.
3. In line with the brand MOOD ( well being, nature, authentic, essence of life of now, happpiness, joy, simplicity of being in the moment, being you, in love, freedom.

About Be. Concept
Be. (Concept is about proving people space to feel good, peaceful, joyful, relaxed, happy. To discover the beauty of being in the moment.
Forms of the business to be developed in stages:
A. Wellbeing space in the capital city including yoga Shala, Ayurveda massage, cafe for organic comfy yogic food ( simple, natural, vege), meditation. Where people gather, do yoga, talk, just be. Lifestyle authentic space.
B. Yoga and Ayurveda / surf/ bike etc retreats.
Organized trips to beautiful places in the world ( Sri Lanka, Bali, Lanzarote etc), in nature ( jungle, sea, forest). Sophisticated, boutique places. Where the experience of nature, yoga, meditation, other sports like surf or trekking, cocooning authentic organic food, melt with each other and give the feeling of being in the moment, relax, essence of life, truth and just being.
C. Yoga Shala and Space in the nature outside of the city in the middle of nowhere for complete rejuvenation, relax and meditation.
Space in the nature. Yoga Shala, massage room, organic food provided.
D. Be. Identity products like yoga accessories ( mats, blocks), comfy yoga and leisure cloths, in future possibly natural cosmetics and others

Target Market(s)

Peolpe Searching for the ways to relax, and enjoy their every moment ( usually busy corporate workers, often burnt out) but realizing how important it is to find pease happiness and simplicity in the everyday life.
Thru yoga that is leading to union of body and mind finding unity and focus
People who value good standard, but Not in terms of luxury but rather quality of place simplicity, nature, beauty od good food and good life.
People searching for the possibility to have a place to meet gather and meet people for joy, fun and simple pleasures.
Young in soul
Appreciating goodness of nature, quality and unity with others

Industry/Entity Type

Health And Wellness

Logo Text

Be. ( the dot Is important as Its to underline the point of BE as BE. And combinations of Be. : Well Be.Yogi Be.happy. Be.Now etc.... and simplicity in Be. Just Be. Be. In Sri Lanka, ...... ( the core Be. And other text accompanying being part of the text though distinguish from main Be.)

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Be. ( with the dot)

Nice to have

• Trials to see how the main logo Be. Will go with other world for ex:
• Be. Happy
• Be. Well
• Be. Now
• Well Be.

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