Logo - Software Company Healthcare Industry

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This customer received 198 logo designs from 68 designers. They chose this logo design from .Ashu. as the winning design.
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Logo Design Brief
We are a healthcare industry startup and would like to create a logo, branding, style guide for use in our products and marketing. Our startup (Caliber Health) is a product company focused on making business to business data interchange simple, rapid, and fully compliant within the healthcare industry. Our products simplify the submission of patient claims, enrollments into health plans and member eligibility checks between payers, providers, and other entities.I have put together a rough idea of our current ideas. We want to something simple that stands out from the many healthcare industry logos littered with images of apples, people etc. We like the idea of a 'C' inside a shape, but aren't married to it. We do not yet have a color pallet, but are leaning towards shades of blues and greens, and away from red and orange shades.The final design should convey expertise that our high caliber products and experts can solve the complex business to business data interchange between entities in the healthcare industryEmail: Kevin.Morillo@tallan.comPhone: (860) 368-3174
Target Market(s)
IT Managers and executives in the Healthcare industy working at payers (heath plans), providers (hospitals), and third party administrators. The target market may be experience pain points and compliance issues in their business to business eletronic data interchange between other health care entities.
Industry/Entity Type
Business Software
Logo Text
Caliber Health
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Abstract Logo
Conceptual / symbolic (optional text)



Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A simple logo that conveys high qualitiy software products in the healthcare industry.
Nice to have
- a letter within a symbol or shape (see example)
Should not have
- healthcare industry generic components like people, fruit, etc