Design of a card for a blister pack
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This customer received 54 packaging designs from 9 designers. They chose this packaging design from Lezette_G as the winning design.
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Packaging Design Brief
Hello, we need a packaging design for our new product and hope for your professional help.Product description: There are clips made of luminescent plastic for the ropes (for example: the tents, pavilions, clotheslines, etc.). The clips are in two parts and the parts are symmetrical. The clips fit all ropes up to 5 mm. After snapping the clips can be moved on the rope. More at: www.ropescout.comPackaging description: the packaging is a folding blister (can be seen in the picture "product in the packaging"). The packaging includes a card. This is printed in front in several colors (text only in the visible area, not behind the product) and black and white at the back (the area is full printable) .The dimensions are shown on the pictures "Cards dimensions infront" and "Cards dimensions in the back" to see.Target/buyer group: Campers and people with tent gear between 25 and 50 years old, parents with children.What's on the card in front:- Company logo (file: "Solina black background" and "Solina white background")- Product logo (file: "ropescout3" and "ropescout3 negative")- Notes / pictures / signs (the easier / clearer the better): * suitable for all ropes from 0 to 5 mm, * slidable on the rope after mounting, * quick and easy installation (two identical clips that snap clips together around the rope) * Made in Germany * Long afterglow, high performance pigments,> 12h, * highest weather resistanceWhat's on the card behind:- Number of clips (4 pieces),- Address of the manufacturer (Solina, Mindener Str. 93, 32469 Petershagen, Germany)- Bar code + number + article number (32469-1) (size: 30 mm x 16 mm, free area: 48 mm x 28 mm); (Barcode follows)- the Green Dot and Mobius band (file: "recycling"),- Product description: "The clips are best mounted on the tensioned ropes, suitable for all ropes up to 5 mm, clips can be moved after installation." This text altogether 6 times to recopying, for different languages. The text will be translated later by me. Before each test the abbreviation of the country: DE for German, EN for English, FRA for French, ITA for Italian, RUS for Russian and CHN for Chinese.- two - three pictures as installation instructions (for example): 1. tensioned rope between two clip halves, which move towards each other, 2. the clip halves are locked around the rope (with a "click"), 3. The clip is slidable on the ropeI look forward to your suggestions.
Updates
Went on vacation/holiday
Went on vacation/holiday
Target Market(s)
Campers and people with tent gear between 25 and 50 years old, parents with children.
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- on the front of the card: a picture depicting the main application area of the clips - on the ropes of the tent.
- You can take a captive image from www.shutterstock.com and I will purchase the picture and make it available to you if you win the contest.
Nice to have
- on the front of the card: a few suggestions for othe possible applications, e.g. on clotheslines, on hammocks, on barbed wire.