Creators of boardgaming storage solutions needs a logo design for their business.
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This customer received 106 logo designs from 52 designers. They chose this logo design from Kreative Fingers as the winning design.
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Logo Design Brief
We are in need of a logo for a new company we are building. We create boardgame organizers (also called "inserts"), which help our customers to keep the game components neat and tidy. More importantly, they improve the use of the available space, while also speeding up set up and tear down of the game. Our company is called "Seiton Boardgaming", where Seiton comes from an organization methodology and, in context, means: To have everything in its proper place for quick retrieval and storage. We would like the final design to communicate that.
Target Market(s)
Boardgamers. People that enjoy an organized, efficient space, and put a high value on their time.
Logo Text
Seiton Boardgaming
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Clever use of negative space to represent the product's ability to properly use all the available space to its maximum potential. This shouldn't make the logo difficult to understand, so if it's not possible, we would rather have a clean design.
- Geometrical design, since our products use mostly rectangular pieces, as seen on the provided images.
Should not have
- Lots of colors. We would like to have a design with only one or two colors. Maybe three if it adds a nice accent to the logo.
- Three-dimensional or realistic images. We are leaning towards a flatter design.