• US$110

• 34 designs

• 8 designers

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Graphic Design Brief

UPDATE: 2/6
I appreciate everyone's time but the current submissions don't capture what I'm looking for. I will provide a specific concept to assist with the creation ...
1. Create a painted native american canoe with the LifeExec logo on the ends (see Canoe.jpg)
2. Introduce "Live Your Best Life" somewhere on, above, below the canoe in appropriate font.
3. Introduce LifeExec somewhere on, above, below the canoe.
4. Provide a full color and B/W options
5. Optional: Introduce the canoe in an interesting patch (see Patch.j


ORIGINAL POST:
You are designing a patch for our newest business campaign, entitled "Live Your Best Life". We will potentially place the patch on a variety of merchandise (swag)--hats, bags, backpacks, vests, etc.

The design needs to include the following:
1. Live Your Best Life. This is our slogan. We want cool/interesting font treatment that is visible.
2. LifeExec Logo. This can be used creatively or straight forward. It should be visible but it can be understated. Feel free to change the colors or make B/W. You can separate the icon and the words, too.
3. An outdoorsy vibe. I included two Patagonia concepts just as examples. We are headquartered in Bend, OR where there are snowy mountains, lakes, rivers, forests, etc. If you Google Image: "Bend, OR" you'll see what I'm talking about. Create a design that says outdoors in a Pacific NW kind of way.

Target Market(s)

M/W, 35-75

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 1. Make an interesting shape: a national parks shape, an animal, a canoe, etc
• 2. Use "Life Your Best Life"
• 3. Integrate the LifeExec Logo. You can be creative with it.

Nice to have

• A unique shape and cool colors. Make the design grab the viewers attention and make them wish they had one, too.

Should not have

• Boring

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Files

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