Building material manufacturer has created a new product that doesn't exist right now and needs a...
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This customer received 135 logo designs from 54 designers. They chose this logo design from sidh as the winning design.
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Logo Design Brief
Our company, New Cast Stone, manufactures architectural cast stone. Window and door surrounds, columns, wall caps, wall panels, fireplace surrounds, etc. Think Caesars Palace or the Venetian Casino (we have our product on the Venetian Casino). We have developed a new product, called Lime Blok, that is a little outside our normal realm. We are taking a standard CMU block, also known as a Cinder Block and coating it with a limestone plaster that is then polished. CMU block is typically reserved for warehouses and other industrial buildings. As it's an economical, but mundane product. By putting a polished limestone finish on it it now resembles cut limestone block. Cut limestone block is very expensive. Our product is now an option for commercial buildings that want the look of cut limestone but don't have the budget. There are also instances where a wall is built out of CMU block and then stone is installed over it. With our cut limestone appearance the builder can save the time and money of installing stone over CMU block and just install ours.
It's offered in various colors and sizes.
It will save the builders time, save the owner money, and give the look the architect wants.
Updates
Gathering more feedback
Target Market(s)
Architects, builders, masons, and homeowners
Industry/Entity Type
Building Product
Logo Text
The product name is "LimeBlok" the tag line is "Architectural Limestone CMU"
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The product name- LimeBlok
- We need the logo to be "solid". We want it to convey the beauty of limestone with the affordability of cinder block though we don't want to come across as "cheap".
Nice to have
- It doesn't have to be included but we like the idea of the limestone block being part of the logo. But I'm completely OK without them in it as well. I also like mountains and what they signify.