CuriousMind- logo and branding
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This customer received 93 logo designs from 42 designers. They chose this logo design from Ash graphix as the winning design.
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Our mission is “to promote curiosity as the catalyst for creativity and learning”
We are a boutique leadership, culture and change consultancy focused on cultivating/promoting curiosity as a cure-all for business, personal development, education & community issues. We see curiosity as a catalyst for exploration and discovery and therefore all learning, problem solving and innovation. We believe our innate curiosity is frequently smothered by many parenting, educational, religious and management assumptions that focus on developing people who follow rules, don’t question authority and look for correct answers ahead of asking better questions.
We see the qualities of curious people including:
• Open and optimistic
• Resilient and more tolerant of ambiguity and uncertainty
• More interested in what they don’t know than boasting about what they do know
• More creative and self-driven
• Interesting – because they are interested
for my new Logo Design Project will be added soon.
Updates
I am posting this today- 2/ Feb so I need a few weeks. I don't know why or how the original dates (Jan 22) were posted as I only received the email from you yesterday
Target Market(s)
Business leaders, HR and L&D professionals, and anyone with a desire to know more
Logo Text
CuriousMind
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- • Provokes and embodies curiosity - possibly a visual “double entendre” or incorporating an illusion etc. that provides a discovery for the viewer who remains curious after first glance
- • Ideally not too literal or obvious –
Nice to have
- Gets people to feel inspired, curious and even questioning the logo or themselves
- One idea we’re playing with; we feel that the octopus is a good embodiment of curiosity (mysterious, powerful, renowned problem solvers, unfairly vilified throughout history and inhabit the unknown – the deep sea) but we’re yet to see any representations of octopus that are “corporate” enough or capture their curious element instead of their scary or edible associations
Should not have
- Obvious things like cats, question marks or brains - unless it's a fresh approach