CuriousMind- logo and branding

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This customer received 93 logo designs from 42 designers. They chose this logo design from Ash graphix as the winning design.

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Logo Design Brief

Our mission is “to promote curiosity as the catalyst for creativity and learning”

We are a boutique leadership, culture and change consultancy focused on cultivating/promoting curiosity as a cure-all for business, personal development, education & community issues. We see curiosity as a catalyst for exploration and discovery and therefore all learning, problem solving and innovation. We believe our innate curiosity is frequently smothered by many parenting, educational, religious and management assumptions that focus on developing people who follow rules, don’t question authority and look for correct answers ahead of asking better questions.

We see the qualities of curious people including:
• Open and optimistic
• Resilient and more tolerant of ambiguity and uncertainty
• More interested in what they don’t know than boasting about what they do know
• More creative and self-driven
• Interesting – because they are interested
for my new Logo Design Project will be added soon.

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Updates

I am posting this today- 2/ Feb so I need a few weeks. I don't know why or how the original dates (Jan 22) were posted as I only received the email from you yesterday

Target Market(s)

Business leaders, HR and L&D professionals, and anyone with a desire to know more

Logo Text

CuriousMind


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)


Font styles to use
Serif

Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Personable
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Economical
Upmarket

Requirements
Must have
  • • Provokes and embodies curiosity - possibly a visual “double entendre” or incorporating an illusion etc. that provides a discovery for the viewer who remains curious after first glance
  • • Ideally not too literal or obvious –
Nice to have
  • Gets people to feel inspired, curious and even questioning the logo or themselves
  • One idea we’re playing with; we feel that the octopus is a good embodiment of curiosity (mysterious, powerful, renowned problem solvers, unfairly vilified throughout history and inhabit the unknown – the deep sea) but we’re yet to see any representations of octopus that are “corporate” enough or capture their curious element instead of their scary or edible associations
Should not have
  • Obvious things like cats, question marks or brains - unless it's a fresh approach
Payments
1st place
US$150
Total
US$150

Project Deadline
09 Feb 2019 02:21:13 UTC
Language

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