QDivision - New Professional Recruitment and Strategic Advisory

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Logo Design Brief

new brand and look and feel for a smart, new recruitment and strategic advisory.
logo would be a word or letter mark ideally, focusing on the Q Division elements. The name pays homage to Q Branch from james bond!
When thinking about the logo, font/typeface etc.. remember that it needs to be used primarily and most importantly within the job adverts we place on linkedin, Seek etc. as well as on business cards, letter heads, a website (need this also once the logo is finished).

Target Market(s)

businesses looking for professional middle, senior management and executives in the Brisbane market. Company value $20M - $50M+

Industry/Entity Type

Recruitment

Contact Information for Business Card

First glance is important to us.
We need a card that is simple is style but focuses on the company name.
We are open to both white and greyscale as well as colours or tones of colour for some pop around the logo and company name.
Simple, uncluttered.
The detail that would need to be included on the two busienss cards is :
our Individual Names (Nicola Votier) (Mark Kew)
Job title (Managing Partner) (on both cards)
Company name/logo, description and tagline,
mobile number
and our website www.QDIVISION.com.au

Logo Text

I cannot decide if we need a master logo and 2 variations or what? we will have instances where we need the company name, company description (recruitment and strategic advisory) and tagline, (The future of Work) and another that just contains the company name and tagline.


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Font styles to use
Serif
Sans Serif
Other font styles liked:
  • Calibi etc open to suggestions but no decorative or italic scripts

Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Please ensure you log design contains a variation on the logo to show us the company name with the company description and a version separate with tagline or all 3 elements. In the majority the business will be known as QDivision, our chosen tagline is 'The Future of Work'. But this will not help us on google etc so we are going to have to include on website, job adverts etc the company description 'Recruitment and Strategic Advisory'
  • The logo needs to be able to sit on linked-in jobs section FYI as well as within a job advertisement
Nice to have
  • We want to feel energetic yet professional. We will be operating in a highly competitive marketplace that is getting its goal as being a future tech/smart city. We are appealing to those organisation that understand and promote inclusion and diversity in their search for future talent. Retro yet very professional in appeal. our audience is dynamic, educated, ahead of the recruitment game. QDivision is not a gap filler for companies just looking for resources. we are all about the right talent for the right opportunity with a sole focus on future success in the workplace.
  • Please read the tone of voice document and brand positioning pieces.
Should not have
  • No scripted italic fonts please or designs that are a rip off from james bond esq styles. we are only paying homage through the "Q" element of the name.

Files
Download all files - 0.4 MB
PDF
01.19_Tone of Voice.pdf
Friday, February 8, 2019
Payments
1st place
A$150
Total
A$150

Project Deadline
15 Feb 2019 06:57:28 UTC
Project Upgrades
Bundled project(s)
Business Card Design
more information
A$39

Language

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