International Hand & Body company needing a Hand cream tube design for the Retail market
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This customer received 76 label designs from 22 designers. They chose this label design from Aistikart as the winning design.
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Label Design Brief
I am wanting a modern design for a new range of 6 hand creams I will be launching in August. They need to compliment our range of wrapped soaps which you can see on www.huxter.com.au so am wanting clean designs. I am wanting a solid colour with a hand drawn organic feel line drawing in black elegantly placed wrapping around the label. I am wanting to focus on the colour and positioning of words and fonts. I like modern clean contemporary fonts. The final design needs to appeal to the broader female market.This may lead to range expansion if designs are well received.
Updates
These designs are not hitting the brief. They are too generic and look like a supermarket brand. Our brand is more boutique and this design needs to be modern and simple. I would like more solid colours and more modern designs. Without patterns.
Target Market(s)
Female aged 20 - 70
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- a modern contemporary design that will appeal to the masses.
- Please read attached brief.
Should not have
- a black botanical illustration, in a loose and organic design to match the fragrance.