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Company strategy infographic
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This customer received 25 infographic designs from 10 designers. They chose this infographic design from Rickyy as the winning design.
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US$200
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25 designs
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10 designers
Infographic Design Brief
We need an image that we can use for associate onboarding, training as well as externally to illustrate how our vision, mission, strategy and values work together to form our brand essence. Below are the elements that will need to be incorporated into the graphic.
Level 1 – Brand essence (this is our core)
Level 2 – Vision | Mission | Strategy | Values (these help support our brand essence and vice versa)
Level 3 – This will contain the actual wording of our vision, mission, strategy along with our actual values icons. We’d like the graphic to be able to stand alone without using this level. While we’d like it be included in our base graphic, we may remove it for simpler presentations. We’ve toyed with the idea of simple circle graphs and also discussed something more elaborate (a network, DNA - double helix, gears). We’d be open to both, but we are leaning towards something more simplistic and professional than gimmicky. It is our goal to show that all these elements work together to represent who Rehmann is.
We do not want to specifically write out "Brand essence." The mission, vision and values are equal, but the essence is the intangible thing that runs through all of them, and the strategies may change every 5-10 years. Please keep that in mind when designing.
Attached:
1. Are the elements that need to be included
2. Our style guide
3. Our value images
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