• €190

• 59 designs

• 18 designers

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Label Design Brief

We are a distillery. Whiskey and Rum We like to have a new label for our bottles. The whiskey bottles are in a wooden case. http://www.schnapsbrennen.ch/store/product/luzerner-hinterlaender-single-malt-whiskey-nr-6 The Rum Bottles have no package. The label is even more important. http://www.schnapsbrennen.ch/store/product/luzerner-hinterländer-rum You can see the form of the bottles here www.schnapsbrennen.ch/store Whiskey and rum bottles are for a liter (50 cl) The labels can be with a picture or without. We would like to have something completely new. Therefore we don`t like to make much prescriptions concerning the design. We don`t like to give too much information (text) on the label. Just the information required by law. Consumers should understand the labels without long-reading. (The label-text is below) The 2 labels (Whiskey and rum) should look similar. Probably they have a different color or a different picture or .... It should be clear that the 2 products are from the same distillery. We have the intention to change all our existing labels over time. This gives designers the chance for follow-up projects.

Target Market(s)

Adults, liquor lovers

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Information on the label is in German. (See "") Whiskey: - the name of the whiskey is "Lucerne Hinterlands Single Malt Whiskey" - The Whiskey was matured 5 years in a sherry "5 years in the sherry barrel stored" - The Alcohol content is 40% volumes "40% Vol "- The bottle contents 50 cl" 5 dl "- The distillery is" Distillery Stadelmann, Altbüron, www.schnapsbrennen.ch "- The producer is" Whysta GmbH "Rum: - The name is" Lucerne Hinterländer Rum "- The alcohol content is 37% Volumes "37% Vol" - The bottle contens 50 cl "5 dl" - The distillery is "Distillery Stadelmann, Altbüron, www.schnapsbrennen.ch" - The producer is "Whysta GmbH"

Nice to have

• Premium looking label Only front label preferred Only necessary text on the label

Should not have

• No special print techniques necessary No special paper form

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Files

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