Redesign of our existing webshop bengar.de

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Web Design Brief
Briefing for Redesigning bengar.de
What do we need?
We would like to transfer our existing shop www.bengar.de to a new shop system. The new shop system can already be seen under this link: https://zlrq6w0vcvw9.c01-17.plentymarkets.com.
We need a matching design from the old to the new website. The old design is to be modernized and optimized.
Bengar sells inflatable boats and boat accessories.
The logo and some pictures can be found in the attached folder. In this folder you will find brochures, logos, letter designs, labels, etc. Perhaps these documents will help you to adapt the design to the corporate design.
We need designs for four pages:
1.1. Homepage
Reference for this page is: gotools. de (We like the homepage, the slider and the teaser elements)
A slider and teaser elements for our categories are required on the homepage (Please see image below as reference)
The categories are:
inflatables
wood products
textile products
adhesives
boat skin products
plastic products
electrical products
metal products
Railblaza
Daiichiseiko
The actual page of the categories is: https://zlrq6w0vcvw9.c01-17.plentymarkets.com/textilprodukte/
1.1.1. Header
Reference for this is: gotools.de, https://www.xn--original-rder-kfb.de/ and lotu.de
We need a header with the following information:
Search bar
Login and register
Mega menu
Logo (large)
Shopping cart
Wishlist
1.1.2. Footer
Reference for the footer is gotools.de and lotu. de
We need a footer the following information:
contact
important links
legal
social media
1.2. Category Page
References for the Category Page are: https://www.gotools.de/elektrowerkzeuge/reinigungsgeraete and https://www.lotu.de/fasten/rutenhalter.
We need a new design of the actual category page: https://zlrq6w0vcvw9.c01-17.plentymarkets.com/textilprodukte/. On this page we need a left side filter.
1.3. Product Page
References for the Product Page are: https://www.lotu.de/fasten/angeln/rutenhalter/set-inkl-halterung-runde-basis-fuer-holz-alu-plastik-gfk_287_1413
other
https://www.gotools.de/elektrowerkzeuge/akku-geraete/akku-sonstige-geraete/akku-nass-trockensauger-gas-18v-10-l-professional-solo-version-mit-rollenset_120287_11285.
1.4. Boat license plate page
The license plate page has to be redesigned: The actual page looks like this: https: // bengar. de / de / boat license plate-inflatable boat.html. Please make your design proposals.
2. Style
The website should be a full-color website in blue with white text.
If you create a background image, it should have a minimum resolution of 2560 x 1600. You can also opt for a color background or a gradient.
Elements on the Website can be: fishes, hook, water, sea, sky, clouds.
You can use those colors: blue, white, red - You can use other colors as long as they can be used with our colors.
You are free to choose the right font. Please use a free font that we can download and provide a link for it.
Please create a responsive design for each page.
3. Additional design elements
- We need a design for the popups (When you click on "Register", "Register" in the header).
Design material:
https://www.dropbox.com/sh/ppuwts0ki59ndet/AAApfmPJJb7mXgFQ6OCuKUrva?dl=0
Updates
We need a few days to make a decision. In addition, we are happy to be open to other designs.
Target Market(s)
The target market is anglers, boat owners and campers.
Industry/Entity Type
Boat industry, e-commerce
Number of Pages Required
4 page
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo must be big and on the left, full colored blue website, preferably with a gradient
Nice to have
- Icons, buttons, place of videos in the product page or homepage.
Should not have
- Full white backgrounds