The Wellness Detective - need logo design first and then will need to design protocols/plans/website

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Logo Design Brief

I need a logo first so that i can get business cards in place and my protocols/plans/presentations etc, and then i will need a website soon after (and plenty more collateral).I’ve been in PR for 12+ years (focusing on travel and wellness in recent years) and I’m about to finish my 3 year qualification in Nutritional Therapy. I’ve called my brand The Wellness Detective, for numerous reasons:- it’s not just about nutrition, it’s a full holistic lifestyle approach. It’s personalised too so helping ppl be their best / optimal self in numerous aspects of their life. I will find out what’s going on and provide fresh approaches, testings etc (hence the detective part). I will do consultations (mainly via Skype etc) and maybe group calls, with a few in person options too but this isn’t the bigger picture - the bigger picture is to go after the brands for collaborations and be a consultant to them (this should be corporate wellness, events/retreats, menu creations etc)- I want the website to cover this whole aspect but I also want it to still offer PR services for brands who want to elevate their presence, especially in the wellness space (again tying into the wellness detective idea). I do this for hotel brands, I.e when they want to be in the wellness space but have no offerings/narratives - I create them. - I hope in time to add products (maybe books, supps etc) but not yet. This essentially is my main source of income but I hope it to get to 50/50 in time and then maybe only ‘PRing’ my brand eventually. I want everything to look premium, sleek, 'clean' - not hippy or twee. I.e. i don't want a logo that is a magnifying glass or inspector gadget style logo.. nothing that obvious! I also don't want the whole 'girl boss' look & feel...I want it to be more sophisticated.

Target Market(s)

to be defined but ABC1, m&f, UK mainly

Industry/Entity Type

Health And Wellness

Logo Text

The Wellness Detective


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Designer to choose colors to be used in the design.


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Requirements
Must have
  • must look sleep, premium, clean. Not twee/hippy (like it's a hobby). It is ambitious, sophisticated, playful, forward thinking, thought provoking and means business. Evidence bared / no nonsense.
  • I would like advice on whether my name should also form part of the logo (Lara Gabrielle Buckle)
Payments
1st place
£150
Participation payments x 4
£10
Total
£190

Project Deadline
02 Jul 2019 04:46:39 UTC
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