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Logo design for new consultancy
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This customer received 86 logo designs from 38 designers. They chose this logo design from logo_s as the winning design.
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A$200
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86 designs
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38 designers
Logo Design Brief
We need a logo design for the consultancy we have set up.
The business name is Continuum Commerce Pty Ltd. Continuum focuses on consulting to organisations that operate professional sales functions (think organisations that sell to Walmart, Tesco, Woolworths etc.) We provide advice and consulting in 7 major areas (see the document I have uploaded for detail).
We want a logo design that is professional looking, graphically clean and uncomplicated. We want to get across that we are a professional organisation, that our focus is on "you the customer". We think we want an iconic approach but are open to creative suggestions that stay within the brief.
The logo will be used in all communication vehicles we use, from website to media kit. It will also appear on letterhead etc.
We chose the name CONTINUUM based on the definition of "Anything that goes through a transition from one condition to a different condition without abrupt changes". This is part of our promise and positioning.
We work from Sydney, Australia and work globally, particularly Europe, Africa and Asia so please take care to not use contentious images.
Updates
Greetings to all designers who took the time to put forward their most inspiring and innovative designs for our project. We have now awarded a winner, and we would like to thank you all for your wonderful designs.
We have enjoyed all your contributions and wish you all the best for your future design creations.
Kind regards
Continuum Commerce
Added Tuesday, January 28, 2014
Target Market(s)
We target small, medium and large scale organisations who operate professional sales forces selling to a retailer.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo must incorporate Continuum, it can have the full name of Continuum Commerce (optional). The name can be part of the logo or as an addendum
Nice to have
- In terms of font styles, we currently use CENTURY GOTHIC for everything. Open to continuing this or changing to something else. Again want to stick to a clean, uncomplicated look and feel. We also use a deep blue colour currently but am open to change. Again want that professionalism and we feel deep rich blue provides that.
Should not have
- No old style fonts, contemporary is needed. No infinity symbols please