• US$300

• 403 designs

• 158 designers

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Logo Design Brief

I'm looking for someone to have fun designing a logo for my company "MOWNTN" -- pronounced 'mountain'

MOWNTN is a digital marketing company focused on providing results for adventurous brands looking to make authentic, long term connections with their audience.

// BACKGROUND
My nickname is "MOW" (rhymes with cow) which is short for "mountain" - the spelling of the company name "MOWNTN" is a phonetic play on the origin of the word with my nickname obviously tucked into it.

I got the nickname because I snowboard a lot. When there's fresh snow on the ground, people call it "Powder" or "POW" for short. My friends coined me "MOW" as if I'm the mountain and the snow falls on me. Or something like that...

// THE ASK
The logo I'm looking for would convey strength and stability while giving a nod to my roots in snowboarding and punk music through a slight hand-drawn, brush-script style, grunge feeling to it.

I'd like a logomark that can standalone representing the "M" in "MOWNTN" - the "M" mark should be strong but organic (again, a sense of hand-drawn feeling to it) and not overly complex. Something easily recognizable, able to downsize well, and work in single color or reversed from color.

A variation where the letters "MOW" were all woven into the mark in a slightly subliminal way would be super interesting to me.

Additional variations using 2-color or more are welcomed, though the mark needs to work as a single color application.

The full logo ('M' mark + type treatment of "MOWNTN") should also be strong with a sense of stability. I'm open again to a slight hand or brush script or very slight graffiti feel to the type. The goal is to convey strength, stability, and personality, though. Please leave the Bleeding Cowboy at home ;)

I'm fine with using all lowercase or uppercase letters for the logomark and/or full type treatment. I tend to write it in all caps, though I'm not stuck on it.

Target Market(s)

Digital Marketing Enthusiasts

Industry/Entity Type

Digital Marketing

Logo Text

MOWNTN

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Logo Type + 'M' Mark as described in the project brief
• needs to work as single color