• £80

• 126 designs

• 63 designers

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Logo Design Brief

We need a logo design concept for a major rebrand of our small charity put into action. We are an international sports development charity called equitysport that works predominantly in Africa fighting for equality.

Our brand colours are predominantly black and white with a little bit of yellow (#f4b81b) occasionally.

We have attached our design concept, which is based on two hands being used to make up the S; of sport in the logo. We've uploaded a VERY basic idea of the kind of thing we are looking for but we're looking for something more authentic and well-designed!

The hands held in this way are important to our brand identity and need to feature in the logo, but the aesthetics can be redesigned to make them look better and more like S; than in the uploaded file!!

We would like to see options of the arms of the hands being used in the logo as well as just the hands as well. We would also like to see the designer interpret our concept and add their own take on it.

We are not sure on the font choice for the design but we would like it to reflect our roots in Africa (without being tribal or cartoon-like) and our standing as a trustworthy charity.

We would not like any illustrations added to the design (e.g. a football) - just the hands used to make an S like in the uploaded file and the word equitysport (as one word).

The final design should communicate trust, charity, togetherness and our charity name.

Logo Text

equitysport

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• See attached file for design concept.

Should not have

• The logo design should not have any additional illustrations beyond the two hands as detailed.

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Files