Logo for new website Westonkindness.org that represents programs in Weston, CT

Want to win a job like this?
This customer received 101 logo designs from 59 designers. They chose this logo design from ArtLex as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
We have established a new program called Westonkindness.org. This is going to be a new website that will highlight the kindness, kind activities, etc that occur in the Town of Weston CT. It is a partnership between the Town of Weston and the Weston Public Schools. We are seeking a logo that will represent the theme of kindness while incorporating the look and feel of Weston's current logos and colors. Both the schools and the Town use a version of the W to represent their organizations. I have uploaded examples. Both organizations use blues in their logos. We would like this new logo to highlight the W in a new creative way that integrates the theme of kindness. It should use the colors blue, white and gold to retain a link to the community. I have also included some initial logos that we tried to create ourselves using hands in the shape of a heart and combining both logos. We don't like the idea of combining the logos and want something new and while the hands in the shape of the heart was a nice idea we feel it took away from a clear message.
Target Market(s)
Local community members of Weston Connecticut USA
Industry/Entity Type
Community
Logo Text
Weston Kindness
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must contain the W preferably in a creative way that reflects the theme of kindness. Use of the words Weston Kindness or use of the hashtag #westonkindness or both. Must use the colors blue, white, and gold to retain a connection with the Town and Schools logos.
Nice to have
- Something that can be viewed with multiple meanings centering around the ideas of kindness.
Should not have
- It should not be just a combination of the two current logos. Should not be clip art.