• US$110

• 96 designs

• 35 designers

---

Logo Design Brief

I need a logo design for a new industrial business park located in Rock Hill, SC. (The road cutting through the property is called Aspendale Road, and so Aspen has became the working name for the last three years. ) We have plans developed for a 220-acre business park which will ultimately serve about 1.6 million square feet of industrial buildings. Some ideas that we have is a logo that works off the silhouette or an abstract idea of the Aspen Tree (maybe even just the tree trunks) or even the idea that "Aspen" means a kind of tree whose leaves move easily when the wind blows. Another thought is to play off the proximity to the Rock Hill Airport nearby - so something with airplanes or aviation, transportation. As far as a color palette - I pulled some examples that play off the color of the Aspen Trees. This needs to be a strong, masculine logo - this industrial park will ultimately bring more than 2,000 jobs to the area. The final design should communicate stability, growth, evolution and innovation. This park will be high quality and modern.

Target Market(s)

Industrial Tenants

Industry/Entity Type

Industrial

Logo Text

Aspen Business Park Rock Hill, SC

---

Logo styles of interest

---

Font styles to use

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Text should two lines
  Aspen Business Park
  Rock Hill, SC

Should not have

• This is not in Aspen, CO there are no mountains in South Carolina. Aspen should just refer to the tree type - and this does not have to be literal.

---

Files

Download all files - 19.5 MB