Brand and logo design for "Betta Box" storage modules

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This customer received 14 label designs from 5 designers. They chose this label design from Esolbiz as the winning design.
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Label Design Brief
logo for modern valet storage company.
we are launching a portable storage service which we (removalists) come to your place, take your stuff, wrap it up - then fill up our storage modules on our truck, then take them away to our warehouse to be stored.
we will be different to other services in the fact we have larger more suitable boxes available and we take much more care with the stuff we are storing. no other companies wrap the stuff up or secure it inside the unit so it doesnt move.
we are looking for a desig which shows the following qualities to the potentional consumer
-quality
-careful
-modern and new
-very easy
-hands off and customer does nothing - we do the labour
Target Market(s)
all ages - patricularily wealthy people with larger houses who can afford to pay us to do the labour VS people with small houses and smaller volume of stuff needing stored, who d the labour themselves
Font styles to use
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