• US$110

• 229 designs

• 80 designers

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Logo Design Brief

I am fitness service providing online and in person fitness training and events. I am based in Atlanta, GA. The service is called SWITCH ENERGY FITNESS EXPERIENCE. My fitness experiences are fun, high energy and and innovative. I would like the design to communicate energy, life, fun, style. The targeted demographic will be women age 25-45. I am looking for a design that is bold and simple enough to stand alone and would look good, in black and white, on shirts and fitness equipment. I have attached a mock up below that I created in Canva. I really like how the mock up looks however I wanted a unique design I will be able to trademark. With that said, I would like to keep a lot of the same elements in the mock up. I would like to use the same brand colors I used in the mock ups. You will see in the mock up that I included a sunflower graphic as the "I" In SWITCH. I really like this idea and would like to see what you could do with it. I also like the "hollow" font used with the "S" and the "E" as I feel it give an illusion of illumination and movement and would like to see a variation of that as well.

Target Market(s)

women age 25-45, African american

Industry/Entity Type

Fitness

Logo Text

SWITCH ENERGY FITNESS EXPERIENCE

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The same brand colors listed in the mock up I uploaded. A clean, look.

Nice to have

• I would like to see a stylized sunflower graphic used as the I in "SWITCH"

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Files

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