Gardener trying to appeal to upperclass Auckland New Zealand needs a logo
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This customer received 73 logo designs from 43 designers. They chose this logo design from Birdcage as the winning design.
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Logo Design Brief
I'm starting up my own gardening business named Urban Flora.
My goal is to appeal to upperclass Auckland and I'm quickly finding out that appearance is huge part of getting jobs.
I offer quality garden maintenance services catering to the home owners likes, creating them a beautiful environment to relax and entertain with friends and family.
Maintenance Gardening means I have homes I look after and visit on weekly/monthly intervals so I want something people can see and recognise easily.
I need a simplistic, modern logo design. I'd like natural, earthy colours.
The logo is to be used as sign writing on my work van and business cards
Attached is a very basic concept I came up with that was the first design I thought of as being close to the feel of what Im after, which also transferred nicely onto a card.
I feel this could be refined further but also I am not attached to this design at all.
Thanks for your time and effort
Brian.
Target Market(s)
Slightly upperclass
Industry/Entity Type
Landscape Gardening
Logo Text
Urban Flora
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- nature element
Should not have
- complicated, unrelated to business industry