The New Homeschooler : resources and coaching for parents new to homeshcooling

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This customer received 192 logo designs from 91 designers. They chose this logo design from Jeferson HP as the winning design.
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Logo Design Brief
Need a logo and color scheme for website that offers resources and coaching to parents that are new to homeschooling. We are looking for a design that does not have any cliche "school house artwork" like an apple, ABC's or anything juvenile. Looking for a more text-based design that includes the name The New Homeschooler. The design should communicate a friendly, easy-going yet professional feel. Nothing too uptight or stodgy.
Updates
Gathering more feedback
Target Market(s)
Parents that are new to homeschooling and have questions or concerns and are looking for guidance in navigating the world of homeschooling.
Logo Text
The New Homeschooler
Logo styles of interest
Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Easygoing, professional look. Looking for logo with "TNH" that goes with the text "The New Homeschooler" so they can be displayed together, or just the logo can be used. See attached image as an example.
Nice to have
- Logo that transfers easily to physical advertising mediums such as stationary, hats, shirts, etc. Open to different fonts.
Should not have
- Apples, ABC's, shoolhouse, anything juvenile, crayons, puzzles, etc. Not too intricate with too much fine detail.