FourAid - A digital challenger bank for the fourth sector

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This customer received 285 logo designs from 141 designers. They chose this logo design from galuh 3 as the winning design.
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Logo Design Brief
We're founding a not for profit digtial first challenger bank for the fourth sector for the benefit of society and to lead impact investing in social enterprises. Our founding team is looking for a cool logo and tagline for our fintech company called FourAid. FourAid is leveraging emerging tech such as Blockchain and AI to deliver realtime donations, payments, e-wallets and cards tos upport financial aid distrbution channels and financial services targeted at the fourth sector e.g. Charities, NGOs, INGOs and Social Enterprises who want to invest and leverage smart tech solutions that are more affordable and accountable than those offered by traditional banking insitutions.
Target Market(s)
Charitable Sector and Social Enterprise
Industry/Entity Type
Fintech
Logo Text
"4Aid" or "FourAid"
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Lettermark Logo
Acronym or letter based logo (text only)



Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Graphic and text
Nice to have
- We like use of neons colours and something bright so it's eye catching. Purple is important in the charitiable sector as it's the colour of accesiblity so we'd like to feature this colour somehow. We also like the idea of playing with the number 4 and word four in the logo somehow.
Should not have
- Tagline must work at a global level and be able to transalate easily. We like the idea of something around "tech for good" theme. We can't use the work bank or banking int he tagline as we're not a registered bank just yet.