• €80

• 52 designs

• 27 designers

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Logo Design Brief

I need a logo & business card design for a new company in the Netherlands called ROPE coaching. As a Transition Coach I guide people and organizations in change and development processes. I coach and train people and organizations to deal with complex situations and to embrace new phases with postive energy. I provide them with insight into what to leave behind, so space will be created for renewal
The name: Rope is a symbol of connection, but also for being bound (being stuck in situations) in which case the rope indicates a limitation. The rope represents the way to the top (can be used as a tool to reach your top, climb up a rope), or to connect A with B (from the old situation to the new situation). It represents determination to succeed and overcome adversity. Rope is flexible, but strong. Continuous movement, inner strength.
ROPE also stands for Reinforce Opportunities & Positive Energy (ROPE).

For the design: be creative (just a draw of a ‘rope’ might be too easy. Take maybe a look at the Tao symbol (word joke, in Dutch you pronunciate Rope as "TAO"). I am a very people-oriented person, passion and balance is important to me, as is humor and fun. I use creativity a lot in my sessions. Though organisations and teams are my target group, the logo and business card should show who I am as a transition coach (so a good mix between formal and informal, playfull, maybe even a little ‘joke’ in the logo and/or businesscard. Please see the attachment for my mision/vision of the company. I’m thinking about simple ‘round’ designs, maybe even black & white. But I’m very open to your expertise. So surprise me.

Target Market(s)

Organisations, teams & individuals

Logo Text

ROPE Coaching

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• Bit of humor

Should not have

• Too formal or too informal

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