• £190

• 158 designs

• 70 designers

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Logo Design Brief

We need a logo for a parcel delivery company, initially based in the UK. The company name is Bright Parcels Limited. Bright for 2 reasons, we offer boxes of different sizes and various 'bright' colours to customers to fill with their goods for distribution. Secondly, our boxes are GPS and bluetooth tracked, so the exact location can be found. These unique offerings allow goods to be stacked together eliminating damage and fully tracked to eliminate lost goods. I see the design being bright and simple in getting our unique offerings clearly communicated, as well as eye catching when seen on the road.. The chosen design will be used on vans and lorries, so has the potential to be either concise and minimal, or multiplied/stretched /repeated across the whole of the vehicle for maximum effect. The colours of the boxes have not been chosen, but will be different for each different box size. I see these colours as being different enough to easily distinguish, but themed together, for instance pastel colours/fluorescent etc. The four strap-line words can be changed and may or may not be used (in brackets of logo text)

Target Market(s)

High end business and retails with valuable products to distribute, and anyone who receives parcels who require improved customer services

Logo Text

Bright Parcels (GPS Tracked - Intelligent - Protected - Delivered)

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The wifi signal to promote the boxes are tracked

Nice to have

• 1 parcel or 4 or more parcels/squares stacked together in a cube, different colours